LuceFinds and tests your next product
Luce finds what people keep asking for, shapes it into product concepts with a look, a promise and a price, and tests them for real intent, like paid deposits. It suggests and tests. Whether to make it, and how many, stays your call.
Ad spend is yours. Nothing spends without your click.
Which product should Drowsy launch next?
Sample test · Meta ads · 14 days · $150 per concept
| The testThree new products, each with its own page and ad. Same budget, same layout. Counting $5 refundable deposits. |  Drowsy Travel$24Land. Sleep. Function. |  Drowsy Mist$28Two sprays, lights out. |  Drowsy Unwind$32A warm cup that switches you off. |
|---|---|---|---|
| Reached | 4,210CPM $35.63 | 4,060CPM $36.95 | 4,180CPM $35.89 |
| Clicks | 1182.80% CTR | 1644.04% CTR | 1022.44% CTR |
| Paid deposits | 1916.1% of clicks | 63.7% of clicks | 1110.8% of clicks |
| Cost per deposit | $7.89$150 spent | $25.00$150 spent | $13.64$150 spent |
Travel most deposits, lowest cost per depositMist most clicksSuggested next testTest Travel at $24 vs $29
Whether to make it, and how many, is your call.Drowsy is a fictional brand. Concept visuals and numbers are samples.
The problem
Most new products are tested with money: a minimum order, a warehouse, and a wait.
Ideas come from a hunch or a friend’s opinion, while the real evidence sits unread on Reddit, X, forums and in reviews.
Minimum orders and stock are paid for before anyone has said they want it. If they don’t, it sits on a shelf.
A mockup, a landing page, an ad and a spreadsheet for each idea. Weeks per test, and no two tests measured the same way.
Change the picture and the product at once, or let the platform pour budget into one early favourite, and you can’t say what people responded to.
How it works
One framework, the same every time, so tests are fast and comparable. Luce does the legwork and suggests; nothing runs without your OK.
An existing brand brings its memory; a new one starts clean. Describe what you have in mind, or ask Luce to find your next product.
Luce reads Reddit, X, forums and reviews for what people keep asking for and complaining about, quoted and counted, and suggests what to make. On its own if you ask, or with as much of your input as you like.
For each idea: how the product looks, the promise it makes and the price to test. Concept visuals in your brand, before anything exists. Pick, edit or ask for more.
A page and an ad per concept, the same budget each, counting your measure: a paid deposit, a pre-order, a waitlist join. Meta ads today, made with Mona’s engine built in; X and Reddit come later.
Every concept compared: clicks for the ad’s pull, deposits for the product’s, cost per deposit. Read out in plain English, with a suggested next test.
Whether to make it, how many, what to invest: always yours. Luce records what you decided and why, so the next test starts smarter.
A worked example
Drowsy, a sample sleep-gummy brand, wanted to know what to launch next. Luce found the demand, shaped three concepts and tested them. These are the numbers from the card at the top of this page, and what Luce does with them.
The ad’s pull
Clicks, out of everyone reached
Travel1182.80%Mist1644.04%Unwind1022.44%The product’s pull
Paid a deposit, out of everyone who clicked
Travel1916.1%Mist63.7%Unwind1110.8%Luce’s read-out
Suggested next testTest Travel at $24 vs $29
Luce tells you which concept people put money down for, with the numbers to back it, and suggests what to test next.
It won’t tell you to make it, how many to make or what to invest: that depends on margins, suppliers, cash and how sure you need to be. With counts this small, it also shows you how few people sit behind each number.
Suggested next test: Test Travel at $24 vs $29.
Your decision: Run the price test on Travel
“Most deposits, cheapest per deposit. Price before stock.”
RecordedDrowsy is a fictional brand. Concept visuals and numbers are samples.
Boundaries
Luce suggests and tests. You make the business call: whether to sell, how much to make, what to invest.
Pricing
Join the waitlist and the price you see is the price you keep. Nothing is charged until your invite, and there’s no card today.
3 product tests a quarter
$49/ monthvs $69 monthly
$147 every 3 months · saves $60 a quarter
9 product tests a quarter
$99/ monthvs $139 monthly
$297 every 3 months · saves $120 a quarter
Your next product: a new SKU, a new format, a new size or price, or a new promise for something you already make. Or a brand-new product for a brand that doesn’t exist yet.
Reddit, X, forums and reviews: what people ask for and complain about. Luce can look on its own, or work from as much of your own input as you want to give it.
It shows which concept people responded to, and which they put money down for, with clear numbers, and can suggest what to test next. Whether to make it, and how many, is always your call.
On Meta ads today. X and Reddit, paid or organic, come later. You set the budget and pay the ad platform directly, and nothing spends without your click.
No. Luce has Mona’s ad engine built in for its tests. Mona on its own is for your everyday ads; if you use both, they share one brand memory.
A click is cheap and a free waitlist join is light. A small refundable deposit or a pre-order asks people to put money down, so it says more about intent. You choose the measure for each test: a waitlist, a deposit, a pre-order or leads.
Join the waitlist. No card today, and your founding price is locked when you join.
Join the waitlist